Fashion Cycle


college project


Fashion Cycle is a zine that examines how fashion trends repeat over time and anticipates the future trends based on that theory.


The challenge was creating an effective editorial piece only using black & white photography. The colour was only allowed on the front page in the form of a hand-rendered element.

The word ‘Bitmap’ uses a custom typeface developed by myself. What’s unique about it is that it has no round corners.

zine cover zine pages 2 to 3 zine pages 4 to 5

The audience is more engaged in reading because of the interactive game that continues throughout the publication (top picture, bottom right). The reader is offered to try to guess what photograph belongs to what decade. It lets them experience the idea about fashion trends as being looped.

fashion cycle spread

Sport Manitoba


sport manitoba